g4g, P&G, UC,and Greater Cincinnati STEM Collaborative Host 1st-Ever g4g Day @Cincinnati

May 8, 2017

Experience Virtual Reality, extract your own DNA, create your own Downy and much more as we give a “greenlight” for girls in science!

CINCINNATI, OHGreenlight for girls (g4g), an international organization dedicated to encouraging young women and girls to pursue studies and careers in STEM subjects (Science, Technology, Engineering and Mathematics), with P&G, is hosting its first event in Cincinnati, Ohio on May 8th at the University of Cincinnati!  Visit the official webpage here.

“P&G and greenlight for girls are working together to inspire young women and expose them to role models in STEM and to show them that anything is possible,” said Kathy Fish, P&G Chief Technology Officer. “This is consistent with P&G’s focus on Gender Equality and our aspiration to create a world free from gender bias, with equal representation and an equal voice for women and men… A world where everyone sees equal.”

Photo/Greenlight for Girls


The partnership between g4g and P&G began five years ago with a signature greenlight for girls’ event in Brussels, Belgium.   Take a sneak peek into what a day with P&G and g4g looks like in this video from Brussels.

Now, we are proud to be launching the 1st ever g4g Day @Cincinnati event in partnership with g4g, Procter & Gamble, Greater Cincinnati STEM Collaborative and The University of Cincinnati. By sharing the same vision, we will introduce and inspire young girls to all aspects of STEM. On May 8th, we are welcoming 300 girls aged 11-15 from Cincinnati and Northern Kentucky schools, with a strong focus on less advantaged communities, plus daughters and granddaughters of P&G employees.  Over 100 volunteers and role-model professionals will come from diverse backgrounds, including local P&G employees, UC faculty and students, and other STEM advocates.

City of Cincinnati Mayor John Cranley will be on hand to kick off the event which features keynote speakers from P&G and UC:

  • Dr. Lawrence Johnson: Dean, College of Education, Criminal Justice, and Human Services
  • Dr. Whitney Gaskins:  Assistant Professor at the University of Cincinnati College of Engineering and Applied Science; Executive Director of The Gaskins Foundation; Motivational Speaker, Empowerment Enthusiast, and Engineer
  • Chiquita White:  Associate Director R&D, Procter & Gamble; Inventing the Future of Beauty, STEM Advocate, Mentor, Servant Leader and Engineer

Since its inception, g4g has grown exponentially in geography and reach as it has conducted more than 90 events across 6 continents engaging 3,000+ volunteers worldwide – and now reaching more than 15,000 students, we embark on a new adventure in Cincinnati!

“The story of greenlight for girls began with one e-mail sent to less than 100 people across the world, and with one question – do you believe there is something we need to do to encourage girls in science?” explains Melissa Rancourt, g4g Founder and Chairman, “the result brought us to today – over 3,000 passionate role models from all over the world volunteering their time to do exactly this – and it is working. It is important to demonstrate that science – meaning science, technology, engineering and math – is linked to everything around us, and is a part of any career path you may choose to follow. The event today is a perfect opportunity to demonstrate this link and to inspire the next generation to look ahead to their future.”

A key aspect of every event is coming together as a team.  We do this with the dedicated and passionate support of our sponsors, role-model volunteers, speakers and workshop leaders who not only have an opportunity to showcase their professions in STEM-related fields, but also have loads of fun in the process! This one-day event is especially created for the girls. At the beginning of the day, we love to kick things off with our signature activities, including giving labcoats to each girl, which they then personalize. Our g4g Day @Cincinnati event will showcase 16 different hands-on activities, including ones that highlight innovative P&G products like Downy and Mr. Clean, signature g4g workshops, and the Science and Technology developed at the University of Cincinnati. We will showcase cutting edge Technology and Engineering with code.org, Raspberry Pi, Snap Circuits and Virtual Reality, link Math to M&Ms as “we take a chance on chocolate”, create customized and luxurious soap, extract our own DNA and put it on a necklace, and so much more!

“One of our favorite moments is immediately after an event, when we get a sense of our impact through direct feedback from the girls, their parents & their schools, letting us know exactly how this event has influenced their desire for learning science and their future endeavors” explains Jelena Lucin, g4g’s Global Project Manager and Science Advisor.

Some of our favorite comments throughout the years include:

  • “Thank YOU for this amazing day and event which you prepared for our girls - so impressive and inspiring! It was wonderful to see how our 11-year old came home, took out her little g4g notebook and spent over 1 hour with GREAT enthusiasm explaining all the experiments and learnings she had collected during the day - like a little Einstein!” – greenlight Mom
  • “I'd just like to take this opportunity to say that I can't thank you enough for all the support you've given me. The whole time I was in Oxford, every time I got nervous, I just thought of everyone wishing me luck and telling me I could do it.” - greenlight girl Ambassador Jennifer, 16 yrs old
  • “My daughter has been doing further research on non- Newtonian liquids today - wow! “
  • “Thanks for the coding links – they loved these workshops. Books and apps on coding are now on the list for Christmas!”

About greenlight for girls

Greenlight for girls is an international non-profit organization on six continents dedicated to inspiring young girls from all ages and backgrounds to pursue STEM subjects and careers by showing them the world of science in fun and exciting ways. www.greenlightforgirls.org

About Procter & Gamble
P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.

About GCSC
GCSC is on a mission to create a robust STEM (Science, Technology, Engineering and Mathematics) pipeline of diverse talent to meet the accelerating demand for STEM jobs in our region.  GCSC brings education, community and business partners together to create hands-on, real life learning experiences for our region’s students.   These authentic experiences are proven to: 1) build student skills, confidence, and interest in STEM learning and 2) grow student awareness of, and interest in, STEM careers. Visit  http://www.greatercincystem.org/

About the University of Cincinnati
Founded in 1819, the University of Cincinnati is an urban, research-intensive institution serving a diverse community of more than 44,000 students across 14 colleges. This marks the highest enrollment in our history thanks to rising enrollment, rising retention and unrivaled momentum.  Having invented cooperative education in 1906, UC remains a world-class leader in experience-based learning. UC is home to faculty members who are internationally recognized for innovative teaching and research. The National Science Foundation places UC in the top 30 among America's public research universities, while U.S. News ranks the university among the top tier of America's best colleges, and The Chronicle of Higher Education has called UC a "research heavyweight." Finally, our campus setting continues to garner worldwide acclaim, with 'The New York Times' recently calling UC’s dramatic campus renovation of the past quarter century “the most ambitious campus-design program in the country.”

For further information, please contact:

Mary Johnson, P&G Senior Scientific Communications Manager, johnson.mb.3@pg.com and (513) 602-4252.

g4g Global Project Manager Jelena Lucin, jelena@greenlightforgirls.org  

g4g Founder, Melissa Rancourt, melissa@greenlightforgirls.org